Wisconsin's Community-Based Health Plans

Wisconsin’s health insurance market is unique due to the large number of home-grown, community-based health plans that collectively compete in all market segments and in all counties of the state. Community-based health plans provide Wisconsin residents with more than just options for their current needs—they offer patients continuity in their health plan and care team when their life circumstances, employment, or income change.

Wisconsin has one of the most competitive health insurance markets in the country and community-based health plans are leaders in health insurance quality. These quality ratings come from a strong focus on patient experience, disease prevention, and treatment of common chronic conditions. 

Members of the Wisconsin Association of Health Plans contribute economically to the communities they are based in and serve. Wisconsin’s community-based health plans have local headquarters and participate fully as corporate citizens in their communities, while providing health coverage to their friends and neighbors.

Click on the logos below to learn more about each of our member health plans.